Quality service boosts dermatology practices during recession

May 1, 2010

The recession is reminding dermatologists about the importance of excellent service, savvy marketing and a personal touch, experts say. They share lessons for riding out the recession.

Key Points

National report - The recession is reminding dermatologists about the importance of excellent service, savvy marketing and a personal touch, experts say. They share these lessons:

"Any practice spending more on Yellow Pages ads than SEO or Web development is going down the wrong path," he says.