In 2020, our readers flocked to articles highlighting embracing the benefits of virtual meetings, surviving in a mature marketplace and more.
In 2020, Aesthetic Authority’s most read practice management articles highlight deciding what device is best for your practice, how to make social media work for you, tastefully marketing during the COVID-19 pandemic, what Instagram’s content restrictions mean for how you market the practice, embracing the benefits of virtual meetings and surviving in a mature marketplace.
Dr. Chilukuri discusses how to create a smooth and prosperous transition for that new device into your practice.
While approaches to social media vary, defined brand, mission, and personality are musts for practice success.
Have you done these 6 things to update your marketing approach during the pandemic?
Drs. Brook Jackson and Vivian Bucay share essential office policies they say keep their practices running smoothly and efficiently.
Private practices may need to rethink their marketing tactics based on Instagram’s content restrictions and the COVID-19 environment.
From the convenience of on-demand sessions to the ability to replay surgical demo details, experts agree that virtual meetings offer benefits and are likely to become part of annual meeting agendas.
All of your leverage is with your number one asset—patients—who will grow your practice for free if you let them.