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Article

Dermatology Times to Host 'Roadmap to Recovery' Webinar

Join us in an upcoming webinar sponsored by Aerolase that provides the latest insight on how to grow your practice and profits beyond the COVID-19 pandemic.

As COVID-19 restrictions are lifted and practices are opening back, many Americans are ready to come out from behind their masks. As they do, they want to look and feel their best, whether re-engaging with their families, friends and coworkers or addressing non-urgent health concerns that may have been put on hold at the height of the pandemic.

This wave of recovery is building powerful, pent-up demand for medical and aesthetic dermatology. To take full advantage, dermatologic practices need to optimize patient management, master financial and tax strategies and leverage new income streams, from launching aesthetic services to capturing fast-growing new markets such as Gen Zs and Millennials, people with skin of color and gender diverse individuals.

Dermatology Times®’s Road to Recovery webinar sponsored by Aerolase, provides all the tools dermatologists need to build out practice value and better serve both patients and team members. Four experts provide thought-leading recommendations for making sure your practice taps into the upside ahead.

Listen in as these KOLs share success strategies on some of today’s vital practice management topics:

Office Management:

  • How to determine which COVID-19 protocols to keep and which to eliminate
  • How to keep patients and team members safe, and now to communicate that message
  • How to ramp up operations and staffing for this upturn without over-reaching cash flow

New Business Opportunities:

  1. Which new services have the best return on investment
  2. How to launch or grow aesthetic services
  3. How to make the buying decision on new devices
  4. What services will open up new markets among younger patients, people with skin of color and diverse genders
  5. How to monetize telehealth in a changing regulatory environment

Financial and Tax Strategies:

  1. What dermatologists need to know about the new tax plan
  2. What questions to ask about possible mergers, investments from private equity funds and acquisitions
  3. What changes are ahead payroll taxes, loan forbearance and state tax codes
  4. What should be included in a checkup on liability insurance—from teledermatology-related services to cyber attacks

The webinar will be held on Wednesday, June 16 from 6 pm- 7pm EST. Come prepared with questions for the Q&A section of this live webinar. To register for this event, click here.

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