"I am deeply impressed with Geltor's approach to innovation,” Azita Owlia, president and CEO of Connell, said in the release. "It's intensely focused on solving customer problems, just like we do at Connell. We hold ourselves responsible for bringing our customers the latest innovations to help them meet the needs of their own customers. These days, sustainability is a top priority for consumers. Alliances with companies like Geltor help our customers stay on top of their game.”
As a partner with Geltor and other companies, Connell says that it helps “drive market share and growth, [creating a] comprehensive pipeline of breakthrough products, technical and supply chain solutions [and] offers a superior customer experience and opportunities for collaborative innovation.”
Connell says that the introduction of Geltor’s technology to the market in Asia-pacific has been wholly positive. They had “an enthusiastic reception at recent trade shows in Asia where consumers immediately recognized the superior quality of its products,” according to the release.
The agreement between the companies was put into immediate effect.
"Geltor is thrilled to be partnering with a world-class distribution partner of Connell's caliber," said Dr. Lorestani in the release. "The team's uncompromising commitment to excellence in all they do has been palpable from the start of our relationship. It's an honor to be working with Connell to bring the benefits of Geltor's ingredients to customers across the Asia-Pacific region."